What already was the largest, most vivid LED screen on the Las Vegas
Strip has been enhanced with even more eye-catching video content.
Resorts World Las Vegas — the Strip's newest integrated resort that
houses a casino, hotel, and entertainment complex — has introduced Glow,
a multimedia experience displayed simultaneously on the property's
exterior screens, from its 9,300sqm LED display on the West Tower to its
15m interior globe.
Ten unique Glow shows explore a variety of themes. The landscapes
include an ocean with light-emitting creatures, a cityscape, a
feline-led psychedelic space trip, a surreal dance stage and a gleaming
emerald jungle.
Distinct soundtracks sustain the tone of each show.
"Developing and unveiling these incredible displays has been
thrilling," said Scott Sibella, Resorts World Las Vegas president. "The
time, attention and collaboration between our property teams and
[collaborators] Moment Factory and Digital Kitchen over the last year
resulted in truly fascinating, fun digital shows."
The shows are displayed simultaneously on the West Tower exterior,
East Tower and Zouk nightclub facades in addition to the globe in the
District, the resort's retail, dining and entertainment promenade.
"Resorts World Las Vegas presented us with an incredible multimedia
canvas, whose variety of viewpoints offered the chance to create a
holistic experience and a landmark spectacle that offer moments of
amazement to visitors," said Cheryl Catterall, creative director at
Moment Factory.
The show runs on the hour from noon to 1 am daily.
Source: Travel Weekly