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Japan is one of the top destinations for affluent Thai travellers.

Shift in affluent Thais' travel and spending habitsAffluent Thai travellers are spending more on travel experiences abroad, favouring culture, dining, and peace of mind.

Kuala Lumpur has emerged as the leading destination in Asia for one-night stays.

Where do travellers go for a quick break in Asia?Micro-trips are rising as travellers seek short, spontaneous getaways that fit into busy schedules with minimal planning.

Private jet traffic to Singapore soared by 362% during Taylor Swift’s Eras Tour.

Where the crazy rich Asians are travellingAs Asia’s ultra-high-net-worth crowd expands, so does their appetite for private jets, superyachts, and luxury property.

Around 70% of respondents in Thailand, Indonesia, and Japan prefer travelling domestically.

What’s most important to APAC travellers in 2025Domestic travel and affordability are leading the way in APAC travellers' habits.

Malaysia maintains its position as the top Muslim-friendly destination.

Where Muslim-friendly travel is headed nextInternational Muslim arrivals surges 25% year-on-year, reaching 176 million in 2024.

Bhutan is gaining popularity with travellers seeking less explored destinations.

Travellers tempted by less explored destinationsNew report signals that Asia Pacific’s travel boom is spreading beyond the traditional destinations.

Malaysia’s hotel market defied regional trends with an 8.28% increase in average daily rates, showing strong resilience despite Southeast Asia’s overall mid-year booking slowdown.

Booking blues? Not for room rates in APACDespite a mid-year slump in hotel bookings, Malaysia’s hotels report strong performance.

Agoda reports rising regional travel during Asia’s long weekends, driven by short stays and increased accommodation searches.

Who doesn’t love long weekend trips?Long weekend travel drives regional demand across Asia.

Hawaii's Green Fee adds a 0.75% tax on tourist stays to fund climate resilience, environmental protection, and sustainable tourism across hotels, rentals, and cruise ships.

Hawaii is now charging green tax on touristsThe green fee applies to hotels, short-term rentals, and cruise ships.

LVMH shared that the Asia region saw a 11% drop in revenue for the first quarter of 2024.

LVMH warns of slowdown in Chinese spendingThe company that owns Louis Vuitton reports reduced travel and luxury spending by Chinese consumers.