Singapore's newest attraction, The Museum of Ice Cream (MOIC), has opened its doors at Loewen Road along Dempsey Hill, on 19 August.
MOIC's launch in Singapore marks the brand's first international outpost, which was three years in the making. It has two more outlets in New York City and Austin, while the San Francisco outlet has closed due to the pandemic.
At 5,800sqm, the saccharine playground boasts the brand's biggest sprinkle pool, and at least 14 other multi-sensory zones including a banana jungle, a mirrored disco room, and the famed Dragon Playground inspired by The Lion City's heritage.
In accordance to local safe distancing measures, MOIC can take up to 20 visitors at any one time (25% capacity), although the city state allows 50% in newly eased measures.
The brand's largest sprinkle pool yet will be sanitised with a mist spray every two hours, and a customised machine will deep-clean the sprinkles weekly.
Visitors can also expect house-made ice-cream with flavours rotating every three months, and collaborations with local brands ranging from beer to athleisure wear.
MOIC Singapore is currently open from Thursdays to Sundays, with tickets starting from S$38 (US$28)and free entry for children aged under two.