DestinationsSouth-east Asia roadshow aims to win new markets.

Sharjah showcase puts spotlight on family fun

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Sharjah hopes to become a leading destination for family holidays.
Sharjah hopes to become a leading destination for family holidays.
Sharjah hopes to become a leading destination for family holidays.
Sharjah hopes to become a leading destination for family holidays.

The Sharjah Roadshow, in conjunction with Emirates airline, will see the Sharjah Commerce and Tourism Development Authority (SCTDA) meet with various public and private entities and agencies. 

Sharjah is on the road in South-east Asia this week – showcasing the emirate for the first time in Indonesia, Singapore and Malaysia.

The Sharjah Roadshow, in conjunction with Emirates airline, will see the Sharjah Commerce and Tourism Development Authority (SCTDA) meet with various public and private entities and agencies. 

The authority is keen to win new markets in the Far East region and boost tourism, which is a key pillar in Sharjah’s economic diversification efforts. The sector currently contributes 8.8% to Sharjah’s GDP.

H.E Khalid Jasim Al Midfa, chairman, Sharjah Commerce and Tourism Development Authority, said Sharjah was aiming to become a world-class  family destination. 

The participants in the roadshow include tourism and hospitality providers from the emirate, including Ramada Sharjah, Hilton Sharjah, SATA (Sharjah Airport Travel Agency), Sheraton Sharjah, Holiday International Sharjah, Rida International and Cozmo Travel.

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