Macao is making it easier for visitors to explore beyond its landmark attractions, rolling out new running trails and expanding free shuttle bus services to steer travellers into local communities.
Exploring one run at a time
Macao Government Tourism Office (MGTO) has partnered with Hong Kong travel platform Flyday HK to launch "Macao, Get, Set, Glow 2026", a campaign targeting travellers interested in active and experiential holidays.
The programme features eight self-guided running routes across four themes – gastronomy, heritage, community and scenery – taking visitors through local markets, historic districts, waterfronts and residential neighbourhoods beyond Macau's traditional tourism circuit.
Participants who complete designated running challenges and share photos taken at selected landmarks can also redeem complimentary gifts, including Marathon Sports vouchers, adding an incentive for travellers to explore more of the city.
Free rides into neighbourhoods
Complementing the above campaign, MGTO has also expanded its Tourism and Leisure Buses programme, extending the free shuttle bus initiative until 3 January 2027.
Four new routes have been added, bringing the network to 14 routes across 10 community stops. These include the Fai Chi Kei district, Rua do Cunha in Taipa, the UNESCO World Heritage-listed Ruins of St Paul’s, and the Cotai Strip, to name a few.
These new routes will be operated by local travel agencies, while existing stops are served by the six gaming operators.
During July and August, services run on Fridays to Sundays before switching to weekends and selected public holidays from September. Each route will run six trips daily, with departures every 60 minutes.
Since launching in April, the programme has carried around 20,000 passengers, with authorities saying it has helped direct visitors into local communities and boost spending beyond Macau's traditional tourism hotspots.