Trade Shows and EventsTrade association says ‘negative perceptions’ and reckless social media to blame

MATTA reschedules trade fair

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MATTA trade show has been pushed back to May 1-3
MATTA trade show has been pushed back to May 1-3 Photo Credit: phive2015/GettyImages

KUALA LUMPUR - The MATTA Fair in Kuala Lumpur has been rescheduled to May 1-3, 2020 at the World Trade Centre.

The Malaysian Association of Tour and Travel Agents (MATTA) said the decision to change the date was linked to the coronavirus crisis “that is causing massive upheaval in economies in the region”.

MATTA added that the travel fair - initially scheduled for March - is being deferred “due to the adverse effects that recent travel bans and negative public perception caused by indiscriminate social media postings pertaining to the coronavirus have had on the Malaysian tour and travel trade”.

MATTA said discussions with industry partners, both locally and abroad, coupled with events that are unfolding in the travel space have resulted in weak forward booking trends by customers who are preferring to delay making travel plans “until the current global situation shows signs of returning to normalcy”.

Singapore’s  annual three-day NATAS trade show - originally slated for a Feb 21 launch - has also been pushed back to May 1-3, amid concerns of the ongoing coronavirus outbreak.

NATAS president Steven Ler said participating exhibitors had expressed concern over the expected turnout for the show.

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