Hyatt Hotels Corporation has announced a significant expansion of its
World of Hyatt loyalty programme through a partnership with Mr &
Mrs Smith, the luxury travel platform acquired by Hyatt in 2023. This
collaboration provides World of Hyatt members with access to over 700
boutique and luxury hotels and villas worldwide, effective immediately.
“The integration of so many Mr & Mrs Smith hotels into the World
of Hyatt gives us the opportunity to expand our reach to new audiences
while sustaining our thoughtful curation standards,” shared Tamara
Lohan, co-founder and chief executive officer, Mr & Mrs Smith.
“Becoming a part of the Mr & Mrs Smith collection happens by
invitation-only and after rigorous, anonymous reviewing, so guests know
when they visit a Mr & Mrs Smith property, they will experience
something one-of-a-kind with unparalleled design, ambience and
understated luxury.”
“Our members truly value World of Hyatt, and we’re always looking for
new ways to engage guests, help them get the most out of their travels
and reward them for experiencing what the world has to offer – from
cozying up in a secluded treehouse in the Arctic Circle, reigning over
an English country manor, glamping under starry desert skies or going
wild in a jungle villa perched above Pacific waters,” said Amy Weinberg,
senior vice president, brand, loyalty and data, Hyatt.
“True to our Be More Here platform, the addition of hundreds of
hotels and villas, hand-selected by Mr & Mrs Smith, helps Hyatt
welcome even more members in new destinations and deliver on our guests’
desires to have truly meaningful experiences when they travel.”
This initiative aligns with Hyatt's commitment to catering to luxury
travelers' preferences and wellbeing priorities. Members can explore the
new Mr & Mrs Smith additions and learn more about earning and
redeeming points by visiting help.hyatt.com. To discover additional offers and experiences through World of Hyatt or to sign up for the program, individuals can visit hyatt.com.