Beach destinations within driving proximity of Vietnam's major
economic centres are fast coming onto developers and travellers' radars
alike, as evident with Best Western Hotels & Resorts' two new
signings at Ho Tram, located 110km from Ho Chi Minh City.
Charm Resort Ho Tram, BW Premier Collection by Best Western and Charm
Resort Ho Tram, BW Signature Collection by Best Western will open in 1Q
2024, offering a total of more than 1,000 rooms, suites and villas on a
Charm Resort Ho Tram, BW Premier Collection by Best Western will
offer 458 rooms and suites as well as 90 villas; while Charm Resort Ho
Tram, BW Signature Collection by Best Western will feature 470 rooms and
Surrounding attractions around Ho Tram include traditional fishing villages, temples, hot springs, golf courses and more.
Cyrill Czerwonka, Best Western Hotels & Resorts’ Senior Regional
Director of Development – Asia, said: “We are delighted to be part of
this landmark project, which will enhance Charm Group’s status in the
global hospitality sector, elevate the Vietnamese tourism industry, and
strengthen Best Western’s upscale and luxury portfolio in this important
The latest signings are part of a larger expansion strategy for the
Vietnam market, which sees Best Western Hotels & Resorts operating
four existing high-end hotels and resorts, 16 new properties signed and
ongoing discussions for more.