AviationFollowing Turkey’s name change to Türkiye, its flagship carrier will be undergoing a rebranding to reflect the country’s new name.

It’s not a bird, it’s a plane, it’s Türkiye Hava Yolları

Turkish Airlines may have to repaint over 300 planes with its new name.
Turkish Airlines may have to repaint over 300 planes with its new name. Photo Credit: GoodFon/Alonso-brosmann

Turkey used to mean two separate things — the country located in both Europe and the Middle East, or the bird typically consumed on Christmas. That name has since been relegated to the bird after the country’s authorities changed it to ‘Turkiye’ last year, and now its national airline is following suit.

Turkey becoming Tukiye was announced in early December 2021 by President Recep Tayyip Erdogan who decided that it best “represents and expresses the culture, civilisation and values of the Turkish nation in the best way.”

To reflect the country’s name change, Erdogan has revealed plans to rename Turkish Airlines as Türkiye Hava Yolları as part of a global push to have the country further established as Türkiye. This would involve an extensive rebranding that will require the airline to replace anything of which Turkish Airlines is written with Türkiye Hava Yolları, from the airplane body to seats, and from printed brochures to billboards.

"We have taken a symbolic step by changing Turkey's name in the international sphere to 'Türkiye', said Erdogan. “From now on the fuselage of our planes will be marked not as Turkish Airlines but as Türkiye Hava Yollari.”

Should Turkiye’s national airline go through with the name change, over 300 planes across its fleet will require to be repainted.

Power to the People
April - June 2022 eBook

Tough times never last, but tough people do. Just look to these resilient travel agents, who bounce back stronger from the pandemic.

Read Now

JDS Travel News JDS Viewpoints JDS Africa/MI