Ticketing agents remain a key partner in Thai Airways International's (THAI) network expansion strategy.
The message was driven home during the airline's "THAI Networking
2023" event, recently held at Amari Watergate Bangko, where over 140
local and international ticket agents from Asia, Australia, and Europe
markets were in attendance.
Representatives from Mastercard, Tourism Authority of Thailand, and
Thailand Convention and Exhibition Bureau were also present.
The event was aimed at enhancing THAI's network through global ticket
agents, as the Thai national carrier sought to increase outbound travel
demand into Thailand and boosting the national economy and tourism
THAI, which recently appointed CEO Chai Eamsiri to lead its
post-pandemic business transformation, also presented its rehabilitation
plan progress and commercial strategies at the event.
the event, THAI also highlighted its new products and inflight
services, including Royal Orchid Holidays tour packages through an
online platform, updated Royal First and Royal Silk classes meals and
wines, and inflight entertainment such as the "THAI e-Library" digital
magazine platform and Sawasdee website, a lifestyle hub providing