Quotient Travel rebrands as WonderGoLander to position itself for the new era of post-pandemic luxury leisure travel.
The change reflects a repositioning to address the challenges and
demands that Covid-19 has inflicted on the tourism and aviation
industries.
According to Co-founder and COO Lim Hui-Juan, “Our perspectives have
changed – now, more than ever, we want to feel free, truly relax and be
wowed. We want to focus on our personal well-being and on nourishing our
soul.”
She adds, "WonderGoLander is the expression of our embracing of the
new norm – a drastic new haircut, if you will. It's a nod to exploring
different lands, experiencing new thrills, and thinking big, playing
big.”
According to Lim, the team wanted a name that would "whisk people to
faraway places" and eventually settled for WonderGoLander as it had a
whimsical charm to it.
"It reminds us that in spite of life's uncertainties and gargantuan
challenges, we ought to stay curious, have fun and get creative."
Along with the new logo, WonderGoLander has created a new digital asset as well at www.wondergolander.com.