Banyan Tree is launching in Saudi Arabia with an all-tented resort that will add to the kingdom’s fast growing tourism assets.
The 79 tented villa resort will open in October in AlUla, a region
with outstanding natural and cultural heritage, located in north-western
Banyan Tree describes AlUla one of the world’s most mysterious and
exciting new destinations, “infused with elements from the nomadic
nature of Nabataean design and heritage” which is “attracting the
attention of the world’s affluent travellers”.
The resort, set against a desert backdrop, will immerse guests into
the essence of AlUla through outdoor treatments, nomadic chef’s tables,
active adventures, and private events staged in spectacular settings.
“Founded in 6th century BC, AlUla is filled will so much history and
we are honoured to be part of its heritage efforts,” said Eddy See,
president and CEO, Banyan Tree Group.
Bespoke wellbeing and adventure excursions will allow a glimpse of
the ancient landscapes of AlUla and the lives of the people who call it
A stunning rock pool will allow guests to cool off from the desert heat.
“The selection of Banyan Tree to operate this resort was driven by
the brand’s synergy with the vision of the Royal Commission for AlUla
for the destination,” said John Northen, executive director, head of
hotels and resorts, at the Royal Commission for AlUla.
The Royal Commission for AlUla (RCU) was established by Royal Decree in July 2017 to preserve and develop the AlUla region.