Corporate TravelAsia Pacific travellers prefer a window seat, but they’re not quite so keen on ridesharing.

Window or aisle seat? It depends where you’re from

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More than 70% of Asia Pacific travellers prefer a window seat when flying. Photo Credit: SiberianArt/GetyImages
Research by travel management platform CWT shows that two-thirds of business travellers prefer window seats to aisle seats when flying. 

That rises to 71% in Asia Pacific, and falls to 59% in the Americas, with the Europeans in the middle at 65% window over aisle.

When it comes to ground transportation, 54% of travellers still prefer traditional taxis to ridesharing services like Lyft or Uber. But there are strong regional differences. In Europe, a full 69% of Europeans prefer taxis – almost exactly the reverse of American travellers, 63% of whom prefer rideshare services. Asia Pacific travellers are more evenly split, with 56% preferring taxis.    

“These findings provide fascinating and sometimes counter-intuitive insights into how global business travellers approach their journeys,” said Niklas Andreen, executive VP and chief traveller experience officer at CWT. 

CWT’s research also shows that travellers are generally happy to share their travel preferences with both apps and travel industry staff – globally nine out of ten (89%) of travellers are “extremely” or “somewhat” willing to do so.  

That applies equally to business travel and leisure travel, suggesting that travellers make little distinction between the two, at least when it comes to sharing information on their personal preferences.

The data show that European travellers are least willing to share data: 14% of Europeans are “not willing” to share their preferences either with apps or people while travelling for business. 

That rises to 17% when travelling for leisure. Travellers from the Americas or Asia Pacific are much less likely to refuse to share their preferences, especially when travelling for leisure.


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