What is an NFT (Non-fungible token)?
NFTs are digital assets, each with a unique identification code that
means it cannot be duplicated or claimed by others. POAPs are a type of
NFT used specifically to prove that the owner has participated in an
event.
Forget fridge magnets. Travellers can now look to getting their hands
on a different kind of souvenir to remember their time spent in
Singapore in the form of the first Changi Airport-inspired travel themed
Non-Fungible Token (NFT).
The collaboration between The Shilla Duty Free and Dr.Jart+ has
resulted in an exclusive set of two Non-Fungible Token (NFTs) and 9,000
Proof of Attendance Protocols (POAPs), highlighting Singapore as a
top-of-mind travel destination, just as international travel continues
to grow at Singapore Changi Airport.
The two NFTs are created by graphic illustrator and 3D art designer,
Matssssal, whose POAP and NFT artwork for this collection depicts the
signature Dr.Jart+’s white tiger mascot travelling through Changi
Airport and Gardens by the Bay.
“In partnership with The Shilla Duty Free, we are proud to bring this
ethos to life in the form of NFTs inspired by Singapore's Changi
Airport,” said Bart Dubbeld, vice president and general manager of
Dr.Jart+ and Travel Retail Worldwide. “We look forward to taking
travellers on a digital journey where they can discover not just an
iconic destination, but also art and skincare.”
Travellers worldwide can stand to win one of the two limited edition
NFTs through a contest from 10-31 August August. To enter, participants
have to submit a Singapore or travel inspired name (in English, up to 5
words) for the set of limited edition NFTs on The Shilla Duty Free
website.
The top two submissions will each win one of the two NFTs and one
year’s supply of skincare products from Dr.Jart+ (worth S$1,000). The
two winners will be announced on 6 September via The Shilla Duty Free’s
website, Facebook and Instagram.
Speaking of the group’s enthusiasm for the launch of these NFTs, Teo
Chew Hoon, managing director of Airside Concessions, Changi Airport
Group, said: “The expansion into the digital realm enables travellers to
discover a trove of exciting experiences and products available even
before they embark on their journey at the airport.”