Trade Shows and EventsInvitation-only buyers sought for 2018 show

AIME aims higher with new content and connections

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AIME aims higher with new content and connections

Next year, AIME will celebrate its 26th year of bringing together suppliers and buyers to conduct business meetings, network and learn from industry experts. 

The Asia-Pacific Incentives and Meetings Expo (AIME) has revealed a refreshed Hosted Buyer Programme, additional trade buyer flexibility and networking opportunities for the 2018 show to be held February 20-21 in Melbourne.

Next year, AIME will celebrate its 26th year of bringing together suppliers and buyers to conduct business meetings, network and learn from industry experts.  

Ian Wainwright, event director of AIME, Reed Travel Exhibitions, said his team has been working closely with the show owners, Melbourne Convention Bureau, to review exhibitor feedback and meeting one-on-one with exhibitors to discuss what's needed to enhance business during AIME.

“One theme became apparent - exhibitors were asking for better opportunities to connect with quality buyers in the Hosted Buyer Programme. AIME 2018 is taking action to see these requests are met,” said Wainwright.

“For the first time, we are implementing a new Hosted Buyer Acquisition Scheme, taking a targeted approach to finding high-quality invitation-only candidates, who meet a series of criteria, driving new fresh buyers to the show.”

AIME 2018 will see the creation of a new show floor layout and new location for the AIME Knowledge Village. 

Other new initiatives include:

• Earlier opening times – now open from 9am
• Trade Buyer flexibility allowing bookings and appointments without attending the full Hosted Buyer Programme
• Fresh interactive educational offerings with thought leading content, complimentary for all to attend

AIME 2018 has already secured leading national and international exhibitors, including Japan National Tourism Organisation, Hawaii Tourism Oceania, ICC Sydney, P&O Cruises, TFE Hotels and Stamford Hotels and Resorts.

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