Air France KLM has appointed Steven van Wijk as general manager Greater China, effective 1 August 2025. Based in Beijing, van Wijk will oversee operations across four key destinations – Beijing, Shanghai, Hong Kong and Taipei.
Van Wijk brings more than 15 years of experience in the aviation sector. He began his career with KLM Royal Dutch Airlines in 2007 after completing a Master’s degree in Financial Econometrics at the University of Amsterdam.
Throughout his career, van Wijk has held several roles within the KLM Network department and the Commercial Division of Air France KLM. His most recent positions include Commercial Director for East Africa, South America, and the UK and Ireland. He steps into the new role from his position as Commercial Director for Air France KLM in the United Kingdom and Ireland.
Speaking on his new appointment, van Wijk said, “I am honoured and confident to lead Air France KLM's operations in Greater China. China is one of the most important overseas markets for the Air France KLM Group, characterised by dynamism and significant potential. I look forward to working closely with our China team to build upon the strong foundation established over the past decades, seize market opportunities, and deliver enhanced services and flexibility to our Chinese customers.”
He added, “I will leverage my expertise in network optimisation and international collaboration to contribute to the sustainable growth of Air France KLM in the Chinese market.”