17 January 2003SINGAPORE - Meritus Hotels & Resorts' 30-year-old
flagship Mandarin Singapore has adopted the Meritus
branding.
Now called the Meritus Mandarin Singapore, the 1,200
room hotel is undergoing a S$52 million renovation
programme that includes its Grand Tower, South Tower and
main entrance. Renovations are still ongoing.
At a grand luncheon thrown for the travel trade, Meritus
Hotels & Resort's president Michael Ow said the
rebranding of its flagship was part of strengthening the
Meritus corporate brand.
"I can assure you we will preserve all that is good, all
that is worthy and all that is desirable to make it better.
We will simplify without diluting our heritage of
hospitality," he said.
Other hotels in its portfolio that have adopted the logo
and branding of the Meritus brand include the Meritus
Mandarin Haikou and the Marina Mandarin Singapore. The
latter retains its name but has adopted the corporate
logo.