The hospitality giant has launched a restaurant profiling match campaign dubbed “Your Culinary Affair in Singapore” which aims to offer dining experiences that cater to guests’ personal tastes.
Marriott International is adding a new skill to its portfolio – that of a ‘Culinary Matchmaker’.
The hospitality giant has launched a restaurant profiling match campaign dubbed “Your Culinary Affair in Singapore” which aims to offer dining experiences that cater to guests’ personal tastes.
Upon visiting the digital platform www.yourculinaryaffair.com, guests will be led to an online profiling quiz, Culinary Matchmaker, and be given one of five dining profiles: Adventurer, Classicist, Fun Lover, Hands On Artist, or Sophisticated, pairing them to restaurants that fit the profile.
“Singapore has an extremely dynamic food & beverage scene and we are always looking for initiatives that put a spin to the whole dining experience. By introducing this first of its kind restaurant matchmaking experience ‘Your Culinary Affair’ in Singapore, we hope to provide intriguing access to Marriott International’s unparalleled portfolio of restaurants in Singapore…” said Bart Buiring, chief operations services officer, Marriott International, Asia Pacific.
In line with the launch, Marriott will be introducing “Your Culinary Affair Restaurant Week” from June 15 to 24. Guests who make reservations through the website will be treated to complimentary Chef’s specials at participating restaurants: Akira Back, Beach Road Kitchen, Brasserie Les Saveurs, Colony, Cook & Brew, LaBrezza, Latest Recipe, Madame Fan, Marriott Café, Pool Grill, Seasonal Tastes, SKIRT, Sky 22, Summer Pavilion, kitchen table, Wan Hao Chinese Restaurant and Yan Ting.
Interactive F&B experiences such as art jamming sessions, beef tartare making and special tasting menus will also be on offer at selected restaurants.
Frequent diners and members are invited to participate in a series of weekly social contests for a chance to win experiences including room stays, brunch for two, or dinner for two across some of the participating hotels including JW Marriott Singapore South Beach, The Ritz-Carlton, Millenia Singapore, The St. Regis Singapore and W Singapore - Sentosa Cove.
Existing Marriott Rewards and SPG members can also enjoy up to 20% off when dining in selected participating restaurants*.
“With the diverse portfolio in Singapore and our best-in-class loyalty programme, the emphasis on loyalty has always been the key driving force in our approach to keep our members engaged,” said Peggy Fang Roe, chief sales & marketing officer, Asia Pacific, Marriott International. “‘Your Culinary Affair’ allows our guests to further access the culinary treasures of our restaurants, creating a desire to experience more and discover the broad range our hotels offer in one city alone.”
Find your culinary match at www.yourculinaryaffair.com.