The 152-unit hotel residence, Modena by Fraser Buriram, is among the first international hotel brands to open in the emerging sports capital.
Frasers Hospitality has opened its fourth property in Thailand in the northeastern Thailand province of Buriram.
The 152-unit hotel residence, Modena by Fraser Buriram, is among the first international hotel brands to open in the emerging sports capital.
“Sports is a key driver of tourism for Buriram, as the province is one of only three venues in Asia contracted to host the FIM Road Racing World Championship Grand Prix (MotoGP),” said Tonya Khong, vice president, area general manager (Southeast Asia).
“With this renewed interest in sports tourism, we are expecting a surge in local and international travellers which will lead to a huge potential for growth in the hospitality space here.”
The hotel residence will offer facilities including a swimming pool, 24/7 fitness centre, launderette and restaurant bar, as well as complimentary Wi-Fi and home entertainment systems. Bistro@M, the property’s open-kitchen concept restaurant, offers all-day dining that showcases the region’s Isaan cuisine.
For business events and meetings, Modena by Fraser Buriram also offers a 240-sqm function room.
The hotel is located nearly the world-class Chang International Circuit race track and the Chang Arena, a FIFA-standard football stadium that is home to Thailand’s leading football team, Buriram United. Guests will have the option to explore nearby cafes, shops, and weekend markets, with Buriram Castle Mall in its vicinity.
The opening joins other Frasers properties in the capital city of Bangkok, Fraser Suites Sukhumvit, Modena by Fraser Bangkok, and luxury serviced residence North Park Place within the Rajpruek Golf Club in Bangkok.