Centara Grand embarks on US$21m facelift

BANGKOK – Thailand’s leading hotel operator Centara Hotels & Resorts is pumping in THB 650 million (US$21.2 million) on a massive transformation for its five-star flagship Centara Grand from September.

The room improvement project will see a complete floor-to-ceiling renovation of all 505 guestrooms and suites. Business will be as usual for the 57-storey property at CentralWorld Bangkok, as work will take place two floors at a time to avoid disruption to the guest experience. Completion is expected in April 2021.

“This is an exciting project and a significant investment in Centara’s flagship hotel,” said Centara’s CEO Thirayuth Chirathivat.

Mr Thirayuth added that the renovation programme will enhance the guest experience with fully updated and refreshed guestroom interiors, amenities and advanced technologies.

“(This is to ensure) we will continue to deliver the kind of contemporary luxury experience that customers have come to expect from one of the market’s leading five-star properties,” he said.

Leading design firm P49, known for its high-quality design solutions for luxury hospitality, residential and retail clients across the globe, will be working on the project.

Centara said the designs for the new room interiors will draw inspiration from Thai artisans, textures and patterns, and will create a modern and contemporary aesthetic that is in keeping with both the vibrant and international location of the hotel, as well as the brand’s inimitable Thai roots.

Guestrooms, including bathrooms and furniture, will be totally redesigned and upgraded and technology and connectivity will be installed.

Since its opening 10 years ago, Centara Grand has been popular with international tourists, business travellers and visitors attending events at the adjoining Bangkok Convention Centre.

With a direct connection to the adjacent CentralWorld mall, the hotel sits in the heart of Bangkok’s shopping and business district.