The country has come through a devastating earthquake, a pandemic and
a hotly-contested presidential election, and now Türkiye is ready to
continue its strong tourism recovery.
for the recovery are varied. They include a weak lira, a fast-growing
national airline, iconic landmarks such as the Hagia Sophia and the
Grand Bazaar and a reputation as an exotic beach destination with fine
cuisine - the Michelin Guide recognises Türkiye at the forefront of
But there’s another reason for the country’s growing popularity.
Airline data analyst OAG says, “in a slightly more niche market”,
Türkiye and particularly Istanbul, has become famous for affordable
high-quality hair transplant operations.
It is also one of the top 10 global destinations for both dental needs and performing the most popular aesthetic surgeries.
All this has led to the Ministry of Culture and Tourism Türkiye
reporting an increase of 71.1% in tourist arrivals to 51.4 million in
2022, with Turkish Airlines recently reporting its highest ever Q1