CruiseCruise line launches dual programmes to support travel agents in getting future bookings.

Agent focus with Norwegian's double promo

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The pair of new programmes are devised for travel agents to "boost commissions and build stronger relationships with their clients,” said Norwegian's Ben Angell.
The pair of new programmes are devised for travel agents to "boost commissions and build stronger relationships with their clients,” said Norwegian's Ben Angell.

Norwegian Cruise Line (NCL) has launched a pair of programmes this year end to entice new guests and loyal cruisers alike to make bookings.

Both initiatives, said Ben Angell, NCL's vice president and managing director, APAC, are focused on "creating value for all parties" and "to help our valuable travel agents secure future business, boost commissions and build stronger relationships with their clients".

The Best Deal of the Year offers guests 30% off their total voyage fare, for bookings made until 10 December, 2020. This stands fleetwide across all cabin categories, for voyages departing in 2021 or 2022.

The line has also rolled out CruiseFirst targeting loyal cruisers. Every purchase of a US$150 certificate sees an extra bonus of US$150 applied to their Latitudes account — the line's loyalty programme.

These credits can be combined with existing promotions, including the Best Deal of the Year deal, and deposits are valid for three years so passengers can plan their sea getaways with ease.

Passengers will also receive all five options from NCL's ‘Free at Sea’ offer, instead of the usual two offered. These include a complimentary beverage package, shore excursion credit, specialty dining package, and Wi-Fi package.

For those sailing in pairs, there's a standing 50% offer for the second guests, and for bigger groups or families, they may also utilise NCL's reduced rates for the third or fourth guests, on select sailings.

Some itinerary highlights from Norwegian's 2021/2022 sailing season include the 17-day cruise from Singapore to Sydney, on Norwegian Spirit departing 6 December 2021; 13-Day cruise from Hong Kong to Singapore, on Norwegian Sun departing 22 December 2021; and 5-day cruise to Japan, round-trip from Hong Kong, on Norwegian Sun departing 28 January 2022.

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