Singapore - 11 July 2003 - HPL Hotels & Resorts
(HPLHR), a Singapore-based hospitality management company
and a wholly owned subsidiary of main-board listed Hotel
Properties Limited (HPL), has appointed Adrian Tan as
Revenue Manager. As Revenue Manager, Adrian will design and
oversee the revenue strategy of all properties managed by
HPL Hotels & Resorts, providing direction and training
to property level revenue management teams to maximise
revenue per available room through the management of room
inventories, market mixes, pricing strategies and
management of reservation and GDS systems. He will also
introduce, develop, train and support the concept and
operations of revenue management both at a unit and
regional level, to maximise overall hotel revenues. A
graduate from National University of Singapore with
Bachelor of Business Administration majoring in Finance,
Adrian started his career as an Operations Manager with an
Internet commerce company. He was responsible for setting
up offices in Malaysia, Hong Kong and Australia -
incorporation of company, recruitment of key management
team, business development and budget preparation.
Following which, Adrian joined Singapore Airlines as a
Route Analyst in Global Marketing, responsible for
developing and maintaining a credible and up-to-date market
information base, as well as providing a global overview on
key aspects of global network revenue maximisation and
market development for global offices. After one and half
years, Adrian assumed the new role of Market Analyst, in
charge of the American, West Asian and African markets. His
job functions involved working with overseas stations to
enhance sales performances and develop distribution
channels, identify customers' needs, usage patterns, high
growth areas or trends, as well as develop and conduct
various market surveys and analyse customer information.