Styled in the format of 'epic fail' videos, Australian comedian Ozzyman narrates footage of real travellers getting into silly accidents and situations as a result of paying more attention to their devices than to their surroundings.
Online travel agent Agoda has launched a 'Selfie Fail' campaign comprising of cheeky listicles and a video montage highlighting the pitfalls of smartphone dependence.
Styled in the format of 'epic fail' videos, Australian comedian Ozzyman narrates footage of real travellers getting into silly accidents and situations as a result of paying more attention to their devices than to their surroundings.
A recent study claims that globally there were 127 reported “selfie deaths” in the 18 months between March 2014 and September 2016.
According to the study – titled Me, Myself and My Killfile: Characterising and Preventing Selfie Deaths – India recorded the world’s highest number of selfie deaths, accounting for more than 60% of reported fatalities.
The Agoda survey looked at what really annoys global travellers.
Noisy travellers (57%), travellers glued to their devices (47%), and those insensitive to cultural nuances (46%) topped the most annoying habits of fellow travellers, according to Agoda's global 'Annoying Travel Habits' survey.
Mass tour groups and selfie-takers, cited by 36% and 21% respectively, completed the top five irritants.
Chinese travellers seemingly have the highest tolerance for selfie-takers, with only 12% of Chinese respondents irritated by selfie-takers compared to Australians who are on the other end of the tolerance spectrum with nearly a third (31%) citing holiday selfie-takers as annoying.
Insensitivity to local culture nuances is more than twice as irritating for Singaporeans, (63%) Filipinos (61%) and Malaysians (60%) as it is for Chinese (21%) and Thai (27%) travellers. About half of British (54%) and two-fifths of American travellers (41%) are intolerant of this habit.
Almost half (47%) of the global respondents cited travellers spending too much time on their mobile devices as a grievance. Compared to travellers from other countries, the Vietnamese find those glued to their devices the most annoying (59%).
Thai travellers, on the other hand, have the most relaxed attitude (31%) towards constant device usage on holiday.
Brits are the most engaged travellers when travelling together, limiting their screen time to just over an hour (63 minutes) a day; comparatively Thai travellers spend more than two hours a day (125 minutes) on the phone when they travel with friends or family.