Bits and BobsWTM Wrap: Hook up with a traveller, not a lover

Can tourism learn to love Tinder?

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Tinder has its eye on travel marketing.
Tinder has its eye on travel marketing. Photo Credit: Ivostar/iStock
A version of dating app Tinder may have a role to play in the travel sector. Rather than hook people up for potential romance it could introduce travellers to local experts in a destination.

“Tinder has got its eye on this,” said Richard Cope, senior trends consultant, Mintel, who presented TravelFutures at a WTM Travel Perspective session.

Similar social connection-type apps also received a mention by Cope including Zuwoba in China – which translates to “rent me” - and PlanDo in Hong Kong.

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