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Waldorf Astoria partners with Aston Martin

By Jeri Clausing

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Dec 07, 2018

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Waldorf Astoria wants guests to enjoy ‘the Art of Living’.

Waldorf Astoria wants guests to enjoy ‘the Art of Living’.

Under the agreement, the luxury hotel brand will offer guests access to Aston Martin's latest vehicles, "Art of Living" stay-and-drive packages and VIP access to Aston Martin Racing events such as the 24 Hours of Le Mans in France and premium automotive events.

Waldorf Astoria Hotels & Resorts has formed a four-year partnership with luxury carmaker Aston Martin Lagonda.

Under the agreement, the luxury hotel brand will offer guests access to Aston Martin's latest vehicles, "Art of Living" stay-and-drive packages and VIP access to Aston Martin Racing events such as the 24 Hours of Le Mans in France and premium automotive events.

Dino Michael, global head of Waldorf Astoria Hotels & Resorts, announced the partnership during a media breakfast at the International Luxury Travel Market in Cannes.

"Aston Martin Lagonda was a natural choice for a partnership of this magnitude," he said. "At Waldorf Astoria, experience and service are at the core of everything we do, and this partnership offers a rare opportunity for our guests around the globe."

Source:Travel Weekly USA

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