Travel TrendsAccording to Agoda, Asian travellers are choosing to celebrate the festive season most in Japan, followed by Malaysia and Thailand

Tokyo, Bangkok and Taipei top favourites for Lunar New Year celebrations

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A significant departure from the 2020 listing is Hong Kong, while Tainan joins the 2019 ranking for the first time in three years, with Malacca and Penang falling off 2020’s top 10 list.
A significant departure from the 2020 listing is Hong Kong, while Tainan joins the 2019 ranking for the first time in three years, with Malacca and Penang falling off 2020’s top 10 list. Photo Credit: Getty images, Tomwang112

SINGAPORE — Tokyo, Bangkok and Taipei are the top cities Asian travellers have booked to celebrate the festive season in 2020, according to data from digital travel platform, Agoda. On a country level, Japan leads the pack, followed by Malaysia and Thailand.

A significant departure from the 2020 listing is Hong Kong, while Tainan joins the 2019 ranking for the first time in three years, with Malacca and Penang falling off 2020’s top 10 list.

Also known as spring festival, the Chinese Lunar New Year typically sees the biggest global migration as people travel to visit family and friends; the event is also an opportunity for travel plans with kin.

Favourite destinations to usher in spring festival include Tokyo, which took the third spot in 2018, this year rising to top Bangkok as the favourite destination for travellers across Asia.

Taiwan is another hot contender, with four of their cities making the top ten – including Taipei at number three, Taichung at fourth spot, Kaohsiung at number six, and Tainan coming in ninth.

Other popular destinations to welcome the Lunar New Year are Osaka in fifth spot, Seoul at seventh followed by Kuala Lumpur, and Chiang Mai completing the roundup.

Chinese travellers in particular are flocking to Japan’s Tokyo, Osaka and Sapporo, while Japanese travellers are heading to the tropics such as Thailand, Singapore and Philippines.

Singaporean travellers are flying to Malaysia, Indonesia and Thailand to celebrate the Lunar New Year, in particular Batam, Johor Bahru and Kuala Lumpur.

Malaysia – apart from being Asian travellers’ second favourite country to celebrate Lunar New Year at – is also especially favoured by the Indonesian market, where Agoda tracked bookings to Kuala Lumpur, Genting Highlands, Penang, and Kuching.


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