With Indians across all segments showing an ever-growing appetite for
cruises, Thomas Cook (India) and sister company SOTC Travel have
responded by launching an extensive range of cruise holidays across
domestic and international destinations.
Recognising that Indians are quintessential value seekers, the
companies have announced a range of special deals like Buy One Get One
Free and Early Bird Discounts on certain cruises to drive bookings.
Select cruise lines are also offering special benefits such as
discounted prices and free travel for children under 18 years of age.
"What is noteworthy is that Indians are opting for sea-cations to
celebrate a special occasion or a milestone – be it a cruise to nowhere
for two nights to a luxurious sailing of 30 days," said Rajeev Kale,
president & country head – holidays, MICE, visa at Thomas Cook
"We are seeing growing preference for higher categories like
ocean-view cabins and suites, reflecting clear appetite for higher
Both companies' data reflects a significant 35-40% month-on-month
uptick for cruise holidays, with key demand drivers being families
(41%); young professionals/millennials (29%); and couples/honeymooners
Daniel D’Souza, president & country head - holidays, SOTC Travel,
added that cruise holidays offer "the best value for money" for Indian
travellers, combining a diversity of experiences for all age groups
"onboard a luxurious floating hotel".
Cruise holidays start from Rs22,000 (US$277) per person for a 3D
package. Additionally, the companies also allow cruise packages to be
payable in Indian rupees to make it an added advantage for customers.