Trade Shows and EventsMalaysia’s largest travel trade fair is back and visitors will have more choices this year.

Record number of exhibitors at the latest edition of the MATTA Fair

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MATTA 190315
From left: Datuk Tan Kok Liang MATTA President and Puah Tai Neng, CEO of MATTA.
MATTA 190315

The MATTA Fair will run from March 15-17, 2019. Exhibitors come from 272 organisations consisting of 182 travel and tour agencies, 14 National Tourism Organisations, 10 State Tourism Offices, 35 hotels and resorts, six theme parks, two cruises, one airline and 21 other travel‐related services.

Visitors to the bi‐annual travel fair organised by the Malaysian Association of Tour and Travel Agents (MATTA) can look forward to a record 1,364 exhibition booths occupying seven halls at the Putra World Trade Centre in Kuala Lumpur.

The MATTA Fair will run from March 15‐17, 2019. Exhibitors come from 272 organisations consisting of 182 travel and tour agencies, 14 National Tourism Organisations, 10 State Tourism Offices, 35 hotels and resorts, six theme parks, two cruises, one airline and 21 other travel‐related services.

Noted Datuk Tan Kok Liang, president of MATTA, the fair will have the usual discounted prices from its exhibitors, together with cultural performances, information and experiences that will help visitors know more about potential travel destinations. And there will be many exciting prizes for visitors who take part in the fair’s lucky draws also. 

On the domestic front, Tan expects Sabah, one of the fair’s official partners as Malaysia’s Favourite Destination, to be a popular pick, as well as the usual suspects of Port Dickson, Langkawi and Penang. Melaka and Sarawak, which are running their respective tourism campaigns this year, are also expected to draw in big numbers. 

On the international front, Tan said he sees Malaysians heading to Vietnam. China, Hong Kong, Macao and Europe are popular too, as many airlines have good offers to these destinations. As for new destinations, he sees Guam and Fiji and North African countries like Algeria and Tunisia emerging as popular. Taiwan would also be popular with its push to bring in more Muslim tourists. 

Other partners include Royal Caribbean International as official cruise and Malaysia Airlines as official airline.

Tan said he expects visitors for this fair to match or surpass the numbers of the previous fair at around 110,000 with an estimated sales turnover of at least RM210 million (US$51 million). 

Tickets to the fair are RM4 per pax, and children under 12 get to enter for free.


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