Travel experiences platform KKDay has raised US$95million in Series C
funding, which will be used to drive innovation and expand its regional
footprint and recruitment across key markets such as Taiwan, Japan,
Hong Kong, Korea and other countries in Southeast Asia.
KKDay will simultaneously aim at deepening its domestic footprint,
particularly in markets with a higher demand for domestic travel
(including Japan, South Korea, and Taiwan), and tech innovation to meet
the increasing demands of OTAs and local activity and experience
The company will focus on "providing hyperlocal experiences" as it
looks to scale up its user and merchant base through "hyperlocalisation
and digitalisation" to better capture the travel rebound, says KKDay CEO
and founder Ming Chen.
KKDay claims that its gross revenue in June has surpassed pre-Covid
levels, as travel bookings in key markets such as Japan, Hong Kong, and
South Korea have exceeded pre-Covid levels.
Meanwhile, KKday also plans to offer new features on its SaaS
solution rezio, including further automation and streamlining of
solutions for merchants. A recent partnership with Viator now allows
rezio to integrate its API to enable merchants to manage their products
on Viator and Tripadvisor on top of its existing sales channels.
pipeline also includes relaunching its in-demand owned and operated
signature tours that provide travellers with curated local experiences.