Responsible TourismThe World Travel & Tourism Council released guidelines to help hotels reduce their carbon footprint.

WTTC gets down to sustainable basics for hotels

The guidelines provide a starting point for any hotels, small or big, to embark on their sustainability journey.
The guidelines provide a starting point for any hotels, small or big, to embark on their sustainability journey. Photo Credit: WTTC

The World Travel & Tourism Council's (WTTC) launched a set of sustainability guidelines during its 21st Global Summit in Manila, Philippines to serve as a road map for hotels to improve their environmental impact.

Dubbed the Hotel Sustainability Basics, this list outlines 12 actions for hotels to undertake, in a bid to either kick start their sustainability journey or further enhance their green initiatives. The set of criteria was jointly developed by WTTC and leading hospitality players, with a focus on reducing environmental impacts in the tourism industry.

Actionable steps that hotels can take include measuring and reducing energy, water, waste and carbon emissions. It also contains guidelines on how to establish a linen reuse programme, eliminate single-use plastics, and implement green cleaning products and bulk amenity dispensers.

With the launch of these guidelines, WTTC has issued a clarion call to all hotel operators, owners, associations, and investors around the world to implement the criteria over the next three years across the board.

Julia Simpson, President & CEO, WTTC, said that the launch of the Hotel Sustainability Basics will help “ensure no hotel, however small, is left behind in the drive to introduce basic sustainability measures within a minimum level in the next three years.”

“Sustainability is non-negotiable but not every small hotel has access to the science on how to make a difference,” Simpson added. “This gives everyone access to a global standard and provides consumers to travel with conference.”

This initiative that serves to further push the green movement in the hospitality sector has since been backed by many tourism leaders, including Wolfgang M. Neumann, sustainable hospitality alliance chair.

“Every industry must do its part to ensure the future of our planet and its people,” Neumann said, with the hotels sector not being an exception. ““This initiative acts as a stepping stone to the Sustainable Hospitality Alliance’s Pathway to Net Positive Hospitality which will enable every hotel to take a strategic and progressive approach to achieving a positive environmental impact, whatever their starting point.”

By supporting this initiative and completing the Green Lodging Trends Survey to benchmark their performance and keep track of progress, hotel groups, brands and operators can become recognised as WTTC supporters.

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