BANGKOK – A new Thai-born hospitality brand is set to open in the heart of Bangkok’s Langsuan neighbourhood in March 2020.
Siam Sindhorn Co is launching Sindhorn Midtown, situated within two modern towers with urban city views.
Sindhorn Midtown’s first property offers 344 hotel rooms and suites and 49 serviced residences.
Jee Hoong Tan, Sindhorn Midtown’s general manager, describes the property as “an urban cocoon – a stylish escape with a refined, uniquely Thai spirit”.
Sindhorn Midtown’s developers tapped Eight Inc., the designer of Apple’s iconic flagship Manhattan store on Fifth Avenue for the interior architecture and design.
Local artists, like textile designer Kachama Perez, created the tapestries and wall art and will contribute to future art programmes. Fritz Hansen’s iconic Drop chairs are included in every hotel room.
Sindhorn Midtown’s lobby doubles as a workspace and living room while on the 18th level, the Horizon Pool offers skyline views, cocktails and canapes. A fitness centre is on the 19th level.
Local fare will be found at Tr.EAT, Sindhorn Midtown’s in-house eatery.
Sindhorn Midtown is located at 68 Langsuan Road, Lumpini Bangkok.