“Dubai has gained its tourism dominance due to its modern infrastructure and premium lodging landscape. According to the latest Euromonitor report, Dubai is the sixth most visited city on earth, surpassing even Paris, New York and Tokyo – truly remarkable for a city that few were visiting even only ten years ago,” remarked Sam Turner, wholesale sales & sourcing director at Hotelbeds Group.
Dubai has been identified as the sixth most reserved worldwide destination booked via the Hotelbeds Group bedbank platform, which includes the brands Hotelbeds, Tourico Holidays and GTA.
Orlando is ranked first, followed by New York, Paris, Rome and London.
“Dubai has gained its tourism dominance due to its modern infrastructure and premium lodging landscape. According to the latest Euromonitor report, Dubai is the sixth most visited city on earth, surpassing even Paris, New York and Tokyo – truly remarkable for a city that few were visiting even only ten years ago,” remarked Sam Turner, wholesale sales & sourcing director at Hotelbeds Group.
Among Middle Eastern city destinations, Abu Dhabi and Doha rank in second and third position, but with Dubai having quite a significant lead over both. This is reflected in the fact that Dubai accounts for 65% of the total room nights for the Group in the Middle East.
According to the Group’s booking data, Indian travellers travelled most to Dubai, followed by United Arab Emirates (UAE) residents, Saudi Arabians and Spanish nationals. Source markets that have registered the strongest growth compared to the previous year are, in ascending order: Spain, China, Germany and the USA (where growth has been very significant).
The peak tourist season in Dubai, according to Hotelbeds Group’s reports, is from October to April, with January the month with the most visitors.
“The expansion of mid-market lodging options together with Dubai Expo 2020 will encourage tourism growth as well,” added Turner.
To capitalize on Dubai’s growth, Hotelbeds Group, which has been operating there since 1998, has increased its presence with the opening of another office in the city last year.