13 Oct 2000
Imagine having on-demand movies and music, Nintendo
games, and high-speed internet access all through your
humble television set the next time you're staying in a
Hilton hotel room.
Its possible soon with a joint venture between the
leading hospitality company and interactive services
provider LodgeNet Entertainment that will bring this into
guests' rooms in Hilton's hotels in the US from the last
quarter of this year.
The joint venture company, InnMedia Co, will offer hotel
guests new and innovative interactive television
"Guests and customers today demand the highest quality
in-room entertainment an information services and expect
delivery in the most creative, efficient and convenient
manner possible,'' said Dieter Huckestien, president, hotel
operations, Hilton Hotels Corporation.
'With LodgeNet's state-of-the-art bundle of interactive
television services, we will enhance the experiences our
millions of guests have come to expect form our
The portfolio of Hilton's owned, leased and joint
venture hotels in the US number approximately 70,000
When asked by TravelWeekly East when it will be
extended to Hilton's properties in Asia, LodgeNet's
Director, Corporate Communications Ann Parker said: "I
imagine that our InnMedia services would be made available
to our licensees sometime next year.'
Hilton and LodgeNet plan to share advertising revenue
with the hotels, especially those owned by third
As a separate company, InnMedia intends to sell its
services to hotels not affiliated with Hilton. Parker
clarified questions of conflcit when an Hilton-affiliated
company seeks to sell its services to other hotels.
"As for other hotel companies, preliminary discussions
show interest even though it's partly owned by Hilton. The
hotel's proprietary information is kept confidential,''
"InnMedia will offer a system unlike any other in it's
scope and size. We expect others to jump on board,'' she