Hilton Hotels joins Thai golf consortium(2)

BANGKOK - The most recognized name in hospitality, Hilton Hotels, has joined the Thai marketing cooperative Golf in a Kingdom: The Thai Golf Experience (www.golfinakingdom.com).   As new hotel partners, Hilton properties across Thailand - in Bangkok, Pattaya, Hua Hin and Phuket - are now preferred lodging options, along side the country's top golf courses, in variety of stay-and-play itineraries offered and executed by tour operator Golfasian (www.golfasian.com). "To have Hilton as a partner is another ringing endorsement of what we're doing with Golf in a Kindgom - that is, make Thai golf holidays easier to book and formulate, while guaranteeing international standards of quality with every course and hotel on each itinerary," said Mark Siegel, CEO of Bangkok-based Golfasian. "Hilton doesn't throw in with just anyone, of course. Hilton welcomes guests in more countries than any other full-service hotel brand, 76 countries across six continents, if I'm not mistaken. Their involvement is a feather in our caps, but it is also another incentive for golfers who recognize in Hilton another guarantee of quality." The four Hilton properties that have joined Golf in a Kingdom include The Hilton Pattaya, The Millennium Hilton Bangkok, Hilton Phuket Arcadia & Spa, and The Hilton Hua Hun Resort & Spa. "I think it's instructive for travelling golfers in Europe and North America to recognize that Thailand is equipped with 5-star hotel brands like Hilton, and Marriott, along with world-class golf, superb food, unmatched nightlife and a first-world, modern transportation infrastructure," said Siegel. "Of course, there is a difference - Thailand is tropically temperate 365 days a year, and golfers can spend a week here for a fraction of what they'd pay in European or North American destinations." By banding together to form Golf in a Kingdom: The Thai Golf Experience the country's top courses and hotels have created a cooperative itinerary that matches the most desirable "stay" options with its most desirable "play" options. Those play options include the crème of Southeast Asian resort tracks: Banyan Golf club in Hua Hin, Chiang Mai Highlands Golf & Spa Resort, Muang Kaew Golf Club in Bangkok, The Old Course at Siam Country Club in Pattaya, Siam Country Club's Plantation Course, Thai Country Club in Bangkok, and Black Mountain Golf Club.

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