SINGAPORE - An ageing but increasingly wealthy and mobile Asian population represents a boon for the travel sector, and one which is requiring a new focus from industry service providers.
Abacus International President and CEO, Don Birch, said ‘grey travellers’ are one of the fastest-growing segments for the travel industry globally, and in Asia.
Birch said there is still some way to go if the industry is to fully tap and meet the expectations of grey travellers.
“Perceptions need to change so that we can adapt our services to meet the needs of this market – one which is going to continue to grow in value and size for at least the next 10 years,” he said.