GTA, Marriott sign global distribution agreement(1)

LONDON - GTA by Travelport, a global travel wholesaler, and Marriott International have signed a distribution agreement to further strengthen their strategic relationship. The distribution agreement provides GTA's thousands of tour operator and travel agency customers more flexibility when planning stays at Marriott Hotels & Resorts, JW Marriott Hotels & Resorts, Renaissance Hotels & Resorts, Courtyard, Residence Inn, Fairfield Inn & Suites, TownePlace Suites and SpringHill Suites. The increased property and room category content complements GTA's existing range of hotels and destination services, enhancing its product offering and providing GTA's clients greater choice when preparing tour and travel arrangements for their customers. "Marriott operates some of the best-recognised brands in our industry; we are thrilled to offer our customers increased property, room category and rate type choice across the expanding Marriott brand portfolio globally. This enhanced relationship with Marriott increases our product offering and empowers our customers with the ability to offer their clients expanded choice, as well as even more last minute availability," said GTA COO, Kurt Ekert. "GTA's global footprint of travel professionals provides Marriott and our property owners a unique distribution opportunity especially in emerging areas such as China, parts of the Middle East and Latin America," Julius Robinson, VP - global sales intermediaries at Marriott International. "GTA's dynamic multi-channel distribution network is an ideal channel to present our hotel portfolio. It will allow us to speak to more customers in the language of the travel professional while working with GTA. Our hotels have worked with GTA for many years but this agreement is a true milestone that will further cement our excellent business relationship," Robinson added.

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