Ground TransportationManual launched in response to stronger traveller preference for road trips post Covid, offering tips and guidelines for FITs, group tours and business events.

Thailand maps out safety manual for road trip promotion

Thailand's top tourism executives presided over the launch ceremony of the manual.
Thailand's top tourism executives presided over the launch ceremony of the manual.

Thailand’s public and private sectors jointly launched a new Safety and Hygienic Road Trip manual aimed at stimulating ‘new normal’ travel among FITs, group tours, incentive travel, meetings and seminars.

The Safety and Hygienic Road Trip manual is developed under a collaborative effort between the government agencies – the Tourism Authority of Thailand (TAT), Thailand Convention and Exhibition Bureau (TCEB), and the Designated Areas for Sustainable Tourism Administration (DASTA) – and private organisations – the PTT Oil and Retail Business and BMW Thailand.

The manual, in Thai language, offers tips and guidelines for road trips covering private cars, chartered vans, and tour buses. It also suggests sample routings in all five regions of Thailand. The public can request for a free copy at PTT Stations nationwide.

Minister of Tourism and Sports Phiphat Ratchakitprakan said the Safety and Hygienic Road Trip manual followed the success of the Amazing Thailand Safety and Health Administration (SHA) certification, which was launched to prepare the Thai tourism industry for post-Covid recovery and enhance confidence among international and domestic tourists.

To showcase a new normal travel model, TAT is organising a pilot trip on the Bangkok-Samut Songkhram-Ratchaburi route, between July 31 to August 1, 2020. The trip, which is created in line with the Amazing Thailand SHA standards and the Safety and Hygienic Road Trip manual, will be joined by management executives from the TAT’s strategic partner organisations and members of the media.

Yuthasak Supasorn, TAT Governor, said: “This pilot trip reflects the current tourism trends, which sees a demand for road trips by small groups of family members or friends to nearby provinces. The manual offers tips and guidelines for road trip opportunities throughout Thailand’s five regions.”

For business events, TCEB has organised a familiarisation trip to Kanchanaburi to showcase a new normal meeting model between 20-22 July, 2020. Joined by over 100 participants including 90 MICE business operators and 10 members of the media, the trip combines recreational programmes; such as teambuilding and corporate social responsibility activities with the chance to experience the local history and culture.

TCEB President Chiruit Isarangkun Na Ayuthaya said: “TCEB has also launched a new project, which offers financial subsidies to destination management companies, hotels and venues to stimulate domestic business events including meetings, seminars and incentive travel.”

On the community front, DASTA has initiated several projects to ensure community attractions and tourism services are operated in line with the Amazing Thailand SHA standards. It has also concluded a deal for 40 model communities to be included in the tour programmes of 90 travel companies.

Taweepong Wichaidit, DASTA director, said: “To help local tourism communities minimise the impact from the COVID-19, linkages between local tourism villages and major attractions have been introduced. DASTA has also arranged trainings on safety and health administration in cooperation with the Tourism Council of Thailand and six tourism-related associations with support from TAT, TCEB and the Department of Health, Ministry of Public Health.”

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