HONG KONG - After a lacklustre year, Asian incentive groups are heading out to Australia again, with over 21,000 delegates set to descend on Aussie shores between now and June next year.
"Business prospects have taken a turn upwards as confidence returns," said Johnny Nee, Australia Tourism Commission's general manager, North Asia.
Speaking at the Team Australia Business Events Educational, Nee said markets like China, Taiwan and Thailand are showing good growth movements after the drops in 2003.
Key industries driving this growth are pharmaceutical, finance and IT/technology.
One of them, Chinese pharmaceutical company BD (China), is sending 6,800 pax to Sydney while Taiwan's Prudential is sending 5,400, also to the New South Wales capital.
The 21,000 delegates heading to Australia are expectd to spend over A$46 million.