LONDON - Hotels in the Asia Pacific region experienced
increases in all three key performance metrics for January
2010 when reported in U.S. dollars, according to data
compiled by STR Global. In year-over-year measurements, the
Asia Pacific region's occupancy rose 13.9 percent to 61.0
percent, average daily rate increased 5.6 percent to
US$130.75, and revenue per available room jumped 20.3
percent to US$79.81. "Hotels in the Asia Pacific region
lead the world in terms of occupancy recovery with
double-digit growth in three out of the four sub regions
and Australia & Oceania improving 3.2 percent," said
Elizabeth Randall, managing director of STR Global. "The
region achieved the highest occupancy of 61 percent, some
6.2 percentage points more than the Middle East/Africa
region, 12.8 percentage points more than Europe and 15.5
percentage points more than the Americas. Of the 16
countries we report on our Asia Pacific Hotel Review, only
French Polynesia, Japan, the Maldives and South Korea
reported occupancy declines compared with January 2009."
Beijing reported the largest occupancy increase among the
markets last month, rising 41.9 percent to 51.0 percent,
followed by Shanghai (+41.4 percent to 49.1 percent), and
Phuket (+32.7 percent to 86.0 percent). Bali posted the
largest occupancy decrease, falling 7.6 percent to 68.7
percent, followed by Seoul with a 7.1-percent decrease to
69.5 percent. Three markets experienced ADR increases of
more than 30 percent: Brisbane (+35.9 percent to
US$127.91), Melbourne (+33.3 percent to US$166.61), and
Sydney (+31.8 percent to US$150.48). Mumbai ended the month
with the largest ADR decrease, falling eight percent to
US$192.79. Beijing experienced the largest RevPAR increase,
jumping 48.4 percent to US$46.54. Sydney (+41.6 percent to
US$116.76) and Shanghai (+41.1 percent to US$51.78) also
reported large RevPAR increases. Two markets, on the other
hand, posted RevPAR decreases: Osaka (-7.4 percent to
US$79.96), and Bali (-4.2 percent to US$86.32).