AviationThe group aims for further global expansion with its new corporate identity.

Wham bam, Tam Wing Kun Holdings becomes TAM Group

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The new company name, TAM Group, continues to honour founder Tam Wing Kun’s legacy while heralding a new chapter of growth.
The new company name, TAM Group, continues to honour founder Tam Wing Kun’s legacy while heralding a new chapter of growth. Photo Credit: TAM Group

Tam Wing Kun Holdings that boast a 45-year reputation of providing cargo and passenger services, has taken on a new corporate identity and name — TAM Group.

The Hong Kong-based GSA that operates across 12 cities and six countries, including Hong Kong, China, Malaysia, Philippines, US and Chile, now has a redesigned logo, a revamped website and a refreshed company vision to go along hand-in-hand with the organisation’s new period of growth.

Over the previous 12 months, TAM Group went through exponential growth, seeing a 47% year-on-year growth, totalling in over 150,000 tons tonnage with 4,000 flights handled in six countries.

TAM Group now looks to furthering its growth in several key markets over the next six months, including in North and South America and ASEAN.

Along with promising to personalise services for every client’s needs, TAM Group is looking at recruiting new talent and enhancing digital capabilities to accelerate its growth.

“Airlines prefer a partner that can adapt quickly, leveraging technology to streamline operations while embracing social media and digital marketing to deliver the desired results,” Alvin Tam, VP Commercial at TAM Group.

“At TAM Group, we are seizing the opportunity to enhance our digital presence and are rolling out various technological enhancements to meet the needs of our airline partners. We are also bringing new talent into the company to lead growth in this exciting new phase.”

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