Warner Bros. Discovery (WBD) and the Singapore Tourism Board (STB)
have joined forces to celebrate the 100th anniversary of Warner Bros.
Studio with a captivating collaboration. The global centennial campaign,
"Celebrating Every Story," has chosen Singapore as a prime destination
to commemorate the milestone.
WB100 celebrating every story
From 10 to 26 November 2023, Sentosa will host the "WB100 Celebrating
Every Story" event, offering an immersive experience for fans of all
This tribute to 100 years of Warner Bros. franchises, including DC's
Batman, Aquaman, Wizarding World, and Looney Tunes, showcases the
studio's enduring impact on global entertainment.
Singapore-inspired Tom and Jerry series
Adding a local twist to the celebration, a new Tom and Jerry series
will premiere. This seven-part production marks the franchise's first
localised adaptation, drawing inspiration from Singapore's landmarks and
The series debuted with an episode featuring the comedic encounter
with durian, a regional delicacy, and will roll out globally after its
The Singapore-inspired Tom and Jerry series stems from a multi-year
partnership established between WBD and STB in 2022. This collaboration
spans entertainment, lifestyle content, and strategic marketing efforts,
promoting Singapore as a captivating travel destination.
Previous successes include the "Food Affair with Mark Wiens" series
and premieres of shows like "The Batman" and "Westworld Season 3."
Shared enthusiasm for the partnership
Melissa Ow, chief executive of STB, highlighted the series and the
WB100 festival as vibrant platforms to showcase Singapore's appeal in
creative ways. Clement Schwebig, WBD's president and managing director
for India, Southeast Asia, and Korea, emphasised the partnership's
celebration of Warner Bros.' legacy while providing engaging experiences
for families and visitors.
As Warner Bros. Studio commemorates its 100th anniversary, the
collaboration between WBD and STB underscores the universal influence of
storytelling and entertainment on global tourism. Beyond celebrating a
century of entertainment, this partnership embodies the timeless magic
that Warner Bros. characters bring to audiences worldwide.