ThailandTAT mounts new campaigns to ignite domestic tourism

Thais urged to discover home comforts

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The Tourism Authority of Thailand hopes more people will stay home to take advantage of their campaigns to encourage domestic travel.
The Tourism Authority of Thailand hopes more people will stay home to take advantage of their campaigns to encourage domestic travel. Photo Credit: boyloso/GettyImages

BANGKOK - The Tourism Authority of Thailand has reacted to indications that Thais are heading overseas for their holidays in ever increasing numbers.

Encouraged by fares offered by  low-cost airlines, some eight million Thais travelled overseas between January to August this year.

TAT’s Yuthasak Supasorn said many airlines have opened up new routes, and this has caused prices to dip for overseas package tours.

The strong baht has also encouraged more Thais to book tours abroad, and the TAT is concerned that the number tripping out of the country could reach 12 million this year, The Nation reported.

TAT is stepping up its campaigns to persuade more Thai to stay home rather than travel overseas. In addition to the Eat-Shop-Spend economic stimulus already launched, TAT is preparing the “100 Travel Around” project for a November launch on the TAT website, Tourismthailand.org.


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