Africa Middle EastWater crisis threatens economic impact, says tourism chief

Cape Town’s plea: Don’t leave us high and dry

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Photo Credit: Richy_B/GettyImages

Drought-affected Cape Town has restricted daily water consumption to 50 litres per person.

Cape Town is calling on tourists to stand by the city during its current water shortage crisis.

Drought-affected Cape Town has restricted daily water consumption to 50 litres per person.

Sisa Ntshona, chief executive of South African Tourism, said,“Climate change and drought conditions are a global issue not only isolated to South Africa."

Tourists in the city still have access to drinking water and showers, which are recommended to be no longer than 90 seconds, although some hoteliers says they are unable to monitor the water consumption of their guests.

Ntshona added, “The country’s tourism industry, establishments and attractions are open for business. We are encouraging visitors to not cancel their trips to South Africa as water is available – its use is currently restricted in areas such as Cape Town and everyone is encouraged to use this precious resource with caution.” 

Ntshona said staying away from South Africa was not part of the solution and could only harm an economy that depended heavily on tourism. 

South African Tourism has instigated a global, multi-disciplinary communications and marketing campaign that reinforces and directs a narrative highlighting that South Africa is open for business, underpinned by the mandate of #WaterWiseTourism across the country. 

Other parts of South Africa are not affected by the water crisis.


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