Resorts World Cruises, Asia’s homegrown international cruise line,
has launched its “Sayang Lokal” (Love Local) campaign in Malaysia, an
initiative that will showcase local talent and products.
Singer, actor and television host, Alif Satar, along with his band,
The Locos, headlined the launch of a series of “Sayang Lokal” campaigns
to support various local initiatives.
These include Malaysian talents and local businesses by providing an
additional platform on a cruise ship to create awareness on local
offerings that will enable them to reach a wider audience, locally and
across the region.
Alif Satar & The Locos launched their album and performed a mini
showcase aboard the 18-deck cruise ship, the Genting Dream, which calls
Port Klang in Malaysia its home.
Guests included representatives from Resorts World Cruises, Madam
Cynthia Lee, vice president, sales (Malaysia), Captain Jukka
Silvennoinen of the Genting Dream, as well Carter Ng, associate
director, digital account & business development, Warner Music
“We would also like to extend our sincere thanks to Warner Music
Malaysia for their collaboration in the “Sayang Lokal” initiative. It is
our hope through our “Sayang Lokal” campaigns, we can further support,
showcase and promote more local talents and products to elevate their
presence and grow the local industry to new international heights”, said
Michael Goh, president of Resorts World Cruises.
The Genting Dream departs twice a week offering round-trip cruises
from Port Klang, offering the 3-Night Penang or Phuket- Singapore cruise
and the 4 Night Singapore Discovery Cruise.